Business

What is Public Sector? The portion of the economy known as the public sector comprises businesses owned and run by the government. It provides services that are either free or available at a subsidized rate. Examples of public sector organizations include public schools, police departments, fire departments, public parks, public libraries, and public transportation. The […]

What is Private Equity? Private equity is a structure of investment that consists of investors buying and selling shares of a company not listed on a public exchange. Private equity investments finance operations and growth or restructure a company’s ownership. Private equity investors can provide various capital solutions, such as equity capital, debt financing, and

What is Digital Marketing? Digital marketing is marketing different products and services using the internet and online-based technologies. Digital devices like computers, the internet, laptops, mobile phones, and other digital media platforms are used to promote products or services. Different digital media channels are used to run successful marketing campaigns. Search engines, social media platforms,

What is Bid? A bid price is money a buyer is ready to spend on a good or service. The bid price is less than the asking price and is the highest price a buyer will offer. The bid price is determined by a bidding process and is the highest price a buyer is willing

What is ATL? The Telecom sector is a huge part of Above The Line (ATL) marketing, vice – versa ATL plays an important role in promoting telecommunication. It is mainly concentrated on 3 things – increasing brand awareness, reaching a large group of people who are ideally future customers and hyping up the brand equity.

What is Advisory? Advisory is advice given to a person or group of people in need of it. When talking about business firms, an advisory is given by the person who is the part of the company. He might be appointed on other projects and give pieces of advice. His main job is to find

What is Advertising? Advertising is simply the type of promotion that uses a story delivered for free to mass media as a means of promoting the product. The goal of advertising is to reach the largest possible number of people at the same time. Advertising is meant to raise awareness of a product, service, idea,

What is Broker? A broker is a professional who works as a go-between between a buyers and sellers in a real estate transaction. The broker is responsible for selling and purchasing assets on their customers. Government agencies employ them. There are around three hundred brokerage businesses in total located across the world. Zerodha is one

What is Spin-Off? The spin-off is a business-based which is used to refer to the transfer of shares. A subsidiary company is established from the parent company. The shareholders of the main company are provided with shares of the more recent company. The percentage of shares to be transferred depends entirely upon the owner. These

What is AMC? AMC is a phrase that refers to investing and stockholding mutual funds. The acronym AMC stands for Annual Management Charge. The AMC is the fee for maintaining the lender’s assets and stockholdings. Every month, a sum of money is contributed to the individual’s financing, and it is later included in the Total

What is Airbnb? Airbnb is a key participant in the hospitality and travel industries, specializing in short-term vacation rentals that allow guests to personalize their stay far more than conventional hotels do. Airbnb doesn’t own any of these properties. It only serves as a platform for individuals to rent out their properties or extra rooms

What is Agenda? Agenda is a term used to describe the schedule or purpose of a meeting. It means a list of things that needs to be discussed in the course of this meeting. Any formal meeting to be conducted needs to prepare an agenda.  The agenda consists of a sequence that lays forward the

 What is Advertising? Advertising is one of the major promotional and marketing tools used by the company to promote its brand or its products. The advertising aims to convey a message which represents its product or shows the brand value to its customer, viewers, and readers. The main purpose served by advertising is to attract

What is Administrative Assistant? An administrative assistant is one of the company’s most crucial employees, since she ensures that everything runs smoothly. An administrative assistant performs daily organisational and clerical chores as a secretary, receptionist, or office clerk. An administrative assistant must be well-organized and detail-oriented to establish a well-structured workplace. The administrative assistant composes

What is Acquisition? The acquisition is the process of adding one company to another. It can be a top-down decision by a single owner, or a decision made by the board of directors. Either way, it involves spending money to buy a company and its associated assets. This involves large numbers of employees, buildings, and